Project Overview

New Product Launch Collateral

In conjunction with product launches for Johnson Tiles, a package of marketing materials was developed to communicate to the broader customer base as well as the internal staff. The collateral included the following:

Brochure

Flyer

Price labels

Architectural sample board

EDMs, EDM banners

Website banners

Social media content designs

Store display (corflute)

Lifestyles (tile design image)

Tile photography

Merchandise as needed

Technical Data Sheet

Design Skills

Brand and Identity Design, Publication Design, Marketing